We give 100%

So women can feel and #be100percent

We believe a woman is at her most beautiful when she’s confident, empowered and strong, so we launched the Bold is Beautiful Project to spread this feel-good approach and empower women and girls throughout the UK. In May 2019, we're going bigger and better to support two great charities, LOOK GOOD FEEL BETTER and REFUGE.


Get Involved

Get Waxed, give back!

Visit any Benefit Brow Bar nationwide for a brow wax in May* and 100% of profits will go directly to the two charities.

Limited Edition!

Pink Hand Held Mirror

Get your hands on a limited edition pink Benefit handheld mirror, available during Bold is Beautiful month only!

(100% of profits** will go directly to the two charities)

For each mirror sold £8.14 will be paid in equal proportion to Refuge (UK registered charity no. 277424) and The Cosmetic, Toiletry & Perfumery Foundation (UK registered charity no. 1031728) (referred to as Look Good Feel Better) as part of our Bold is Beautiful Campaign.

*Between 1st May – 2nd June 2019. **Any service containing a Benefit brow wax qualifies. "Profits" refers to the profits of Benefit Cosmetics Ltd. for the brow wax price only.